Top 4 Brand Experience Flagship Stores

Stylenanda is a brand that has a strong fan base in Korea from people in their teens until their thirties. Although there are many offline stores throughout the city, the Pink Hotel is a must! Located in Myeongdong, the shopping mecca of Seoul, it’s easily accessible and it’s bright pink shades on each floor make for an enjoyable shopping experience.

On the first floor, you can see products from Stylenanda’s own brand 3CE, and from the second floor you can view the collections of clothes, shoes, and bags. After you’ve finished shopping, have some desserts and beverages on the fifth floor and relax on the sixth floor’s Pink Terrace.

One of Korea’s most famous eyeglass brands, Gentle Monster, has their flagship store in Hongdae. The three floors within tell the tale of the Earth gods and their sacrifices. The uniqueness of this concept store is framed through the garden and sculptures and has succeeded in grasping people’s attention.

Experience Gentle Monster’s signature glasses and sunglasses on display here. On the first floor, there are exhibits and even activities too.

Sulwhasoo’s flagship store, located on Dosan-daero, can be seen from far away due to it’s brilliant golden exterior. This stores concept aims to light the road to the world of beauty by lantern and leaves customers with vivid memories of their visit.

Sulwhasoo’s flagship store offers a hands-on test of different makeup and skincare products, while on the first and second basement levels clients can visit the spa to receive special treatments for rest and relaxation.